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Location: Mexico

*Puntos de Venta* FASHION LOVERS: Álvaro Obregón 185 ROMA // PIER 39: Amsterdam 258 CONDESA // ROJO BERMELO: Amatlán 105 CONDESA // COMMON PEOPLE: Emilio Castelar 149 POLANCO // LA COCHERA : Independencia 312 LEON, GTO // // // twitter@malafachabrand // Instagram Malafachabrand // //



CPD New Discovery is a section of CPD Düsseldorf, where new brands present their collections to the European retailer. It is an area for brands, which are not yet established in (Western) Europe. The New Discovery Fashion Presentation shows new brands four times a day providing them with a first exposure to the European expert audience and the media.

The label Malafacha by Francisco Saldaña and Victor Hernal represents forward thinking Mexican urban fashion, making Malafacha the fashion buzzword for young alternative consumers. Recently graduated from fashion and graphic design school, the designers work with rock groups and were selected as outstanding new upcoming designers at Fashion Week Mexico in October 2006.